Blackberry Interview.

Seems the iPhone rebuttle isn't exactly giving RIM enough credit.

I think i'll wind up with the new iPhone instead of switching back to a Blackberry, but it's awfully enticing... minus the fact I have a Macbook Pro still and i'm not ready to go back to the headache of a Blackberry and Macbook Pro combo.

Iphone is def. the way to go for me. I just hope the new one improves the things I hate... well, at least most of them! haha.

Excerpt from an interview with co-CEO of Research In Motion, Mike Lazaridis...

Q&A BlackBerry maker RIM has been very busy this week hosting the Wireless Enterprise Symposium in Orlando, Fla. One of the announcements causing the biggest stir was the BlackBerry Bold--touted by some as the device to rival the iPhone.

The iPhone effect...

I think that BlackBerry was the first and best integrated and most secure smartphone solution in the world a decade ago. And it continues to be today. But I think what happened was the amount of marketing and the attention (Apple) generated in the market--the customers are now coming to the store and saying I didn't know you could do all that with a phone. And when they get there they realize there's a selection--there's not just one device. And so what it's actually done is increased our sales.

Credit: RIM

RIM's BlackBerry Bold,
released this week,
has largely been viewed
as an iPhone rival.

The BlackBerry Bold versus the iPhone...
This is three years in the making. So I'm sorry but this wasn't a response to another device. Either that or we have a time machine somewhere, or some kind of magic crystal ball or something. This was actually designed three years ago and the actual physical design of this product--I have the original models from 2006.

Future challenges...
We're already working on our next-generation platform. One of the things that we're really focused on is battery life. And one of the big challenges in 3G has been the battery life of these products when they're really using data. And so a lot of innovation has gone into our products--we're the first to invent several technologies that have at least halved the amount of battery consumption of our products on an always-on connection.

The most exciting mobile trend is...
Full Qwerty keyboards. I'm sorry, it really is. I'm not making this up. People are running out of their two-year contracts and they're coming into the stores and they want to be able to do Facebook and they want to be able to do instant messaging and they want to be able to do e-mail and they ask for those features thinking that they're going to get another flip phone and they're walking out with a (BlackBerry) Curve or a Pearl because they're the best devices for doing those kinds of activities. And so what is the defining factor? The keyboard.